Plant faced clothing are a fab fashion company. They are part of a new generation of entrepreneurs where ethical is no longer an abstract ideal or a niche, but mainstream, practical and accessible. There’s no messing about with frilly floral grannie styles here: plant faced make stylish, youthful clothes… Ethically! Here’s what they have to say!
How did plant faced come into being?
“I always wanted to have my own business and been selling things ever since I was young. I noticed that there weren’t really any brands out there doing this type of clothing in the style that I wanted to wear that would also promote my new lifestyle choice and help raise awareness/get the word out about veganism without being too in your face.”
And what skills did you have that helped you get started?
“I work as a Graphic Designer and when I had this idea it was like all the elements aligned to bring all my passions together – design, fashion, entrepreneurship & veganism.”
What makes plant faced clothing ethical?
“There are a number of variable factors that come into play when defining what makes clothing ethical , but it’s all to do with them being produced without supporting any exploitation. Employment is freely chosen/not forced, theirs no discrimination in employment, workers have the right to unions, there’s no child labour, fair pay (payment of living wage), reasonable work hours and the working conditions are safe.”
Why now?
“We’re at a critical time where our consumption is at risk of dooming our whole species, it’s no surprise.”
What else is ethical about plant faced clothing?
“We try to do our bit as best we can by using inks which are waterbased and vegan friendly, choosing organic or the most sustainable materials wherever possible, as well as for the paper we choose for our marketing materials, etc.”
What is an average day like for you now?
“Waking up around 9ish (I’m a night owl and stay up late!) making a healthy breakfast and matcha latte, messing around for a bit before finally cracking into some work – packing orders, going to the post office, heading to a nice cafe with wifi for the day to sip on more matcha latte or coffees, often with friends who co-work with me on other projects, and get done whatever needs to be done for the day.”
“I’m very blessed in that I get to be pretty location independent with this job, and also get to travel often to do different vegan festivals. Often I will work quite late some more at home as this is the more productive hour for me, otherwise I’ll be having a nice dinner/drinks/chilling somewhere with friends. 🙂 I’ve managed to build a very nice lifestyle and I’m so incredibly grateful for that.”
Any words of wisdom?
“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.”
Visit plant based clothing on their store, facebook or instagram.